Coca-Cola purchased Glaceau's vitamin water in 2007 for $4.1 billion. On May 25, 2007, Rohan Oza's old company acquired Vitamin Water's parent company Glaceau for a mind-boggling $4.1 billion in cash. How Much Did 50 Cent (a business genious) make when CocaCola bought Vitamin Water? 1pm - 4pm, Unforgettable We break the story down for here. When he was working to help build Vitamin Water, it was a massive success. He was one of two biggest rap artists at that time — him and Jay Z. Behind the scenes, the relationship between the two parties wasn’t always smooth. But by 2015, somehow, he was filing for bankruptcy and claiming over $32 million in debts. 50 Cent is a rap artist, successful businessperson, and moderately successful actor. In 2007, the Coca-Cola Company acquired Vitamin Water from Glacéau for $4.1 billion. How much did 50 Cent sell Vitamin Water for? While Mr. Lighty and Violator arranged for their client A Tribe Called Quest to appear in Rohan's revolutionary "Obey Your Thirst" campaign for Sprite. Coca Cola buys Glaceau According to Allhiphop.com, Coca Cola has purchased Glaceau, the creator of the highly successful Vitamin Water franchise for $4.1 billion dollars. One of 50's biggest paydays came after he famously took equity in place of a huge salary to promote the sport beverage company Vitamin Water. But 50 Cent's penchant for showing off definitely developed into something he'd come to regret. Coca Cola reportedly acquired Vitamin Water from company Glacéau for $4.1 billion. According to a handful of second hand sources, 50 Cent may have just sold his minority stake in Effen Vodka for $60 million. "Obey Your Thirst" was such a huge success that it literally saved Sprite from the brink of death. French Montana feat. After growing up around alcoholics and drug addicts, 50 Cent does not drink alcohol and is a total health nut. Artist: 50 Cent Project: A $400 million windfall from the sale of Glacéau, the company that makes the punch-with-a-kick beverage line Vitamin Water, which counts the 50-branded "Formula 50… David Wright, 50 Cent Make Millions On VitaminWater ZACHERY KOUWE and MARK HALE NY Post Mets superstar slugger David Wright cracked a financial grand slam that could be worth as much as $20 million when Glaceau - the Queens company whose VitaminWater drinks he endorses - was acquired yesterday by Coca-Cola for $4.1 billion. 50 Cent net worth, endorsements and bankruptcy: 50 Cent is an American rapper and entrepreneur who has a net worth of. 50 Cent makes his millions in a lucrative deal with Vitamin Water. 50 Cent, who owns 10% of the business, will earn over $400 million dollars from the transaction. 50 Cent got his first taste of just how lucrative the beverage business could be in 2007, when Coca-Cola bought VitaminWater’s parent company for $4.1 billion. That's the good news. That was good as we didn't have much money to give him. This news was actually bitter sweet for 50 Cent's manager Chris Lighty. To Rohan's shock and amazement, at the end of the Reebok commercial 50 Cent took a big swig of Vitamin Water. 50 Cent‘s most brilliant financial investment came when he negotiated a minority stake in Vitamin Water in return for being their celebrity spokesman and lending his name for the “Formula 50” drink. It was a VERY expensive settlement. I believe he truly made 400 million dollars, but new reports say he received 100 million dollars. 50 Cent, who owns 10% of the business, will earn over $400 million dollars from the transaction. After seeing the commercial, Rohan Oza arranged for 50 Cent and Chris Lighty to come to Vitamin Water headquarters. 50 Cent = 7 Million Bitcoin. Ms. THEDA SANDERFORD (Consultant): Some of the things that hip-hop artists are diversifying into include beverages such as 50 Cent's investment into vitamin water, which is … Amazingly, not only did 50 Cent take over the music world, he also launched an incredibly lucrative business empire that earned him a well-deserved fortune today. 50 Cent just took hip-hop endorsement deals to a whole new level... 50 Cent miraculously survived getting shot nine times at point blank range then came back against all odds to build a massive nine figure fortune in the music business. He was introduced to Vitamin Water by a personal trainer after complaining about having to drink bland water all day. Calories: 50… © 2020 Celebrity Net Worth / All Rights Reserved. Hip Hop phenomenon 50 Cent is reportedly set to make $100 million, instead of the $400 million recently reported. In 2007, when Coke bought Vitamin Water, 50 Cent’s take was 10 percent of the $4.1 billion the company sold for — which gave 50 Cent an estimated $400 million maximum (but likely much less after fees and other costs). 50 Cent Street King Energy Drink . That's exactly what happened. Chris Lighty and Rohan Oza were old business acquaintances. By chance, Vitamin Water's headquarters were located in Queens, NY, just a few blocks from where 50 Cent grew up. Rapper 50 Cent is going straight to the bank — he’s reportedly received a massive $400 million paycheck after The Coca-Cola Company bought … Read more on OANMedia.com The 50 Cent campaign was a massive success and launched Vitamin Water on a global scale. Instagram, age, net worth, lyrics and, Wendy Williams The Movie: release date, plot, cast, Rihanna & A$AP Rocky spotted in New York following dating, Is Tyga on OnlyFans, does he have a sex tape and what are. But these weren't your average endorsement deal. The 50 Cent-Vitamin Water deal was announced in October 2004. He's also a dedicated philanthropist. Well-Designed Water… By Subscription 50 Cent makes his millions in a lucrative deal with Vitamin Water. Allegedly. So what's the lesson here? Meanwhile, a veteran beverage company executive named Rohan Oza was watching TV happened to see a Reebok commercial starring 50 Cent. Curtis Jackson "50-Cent" is no newcomer to the beverage industry. Between March and July the album sold an impressive 5 million copies in the United States alone and would eventually sell over 15 million records world wide. Cars, jewelry, headphones, beverage company... underwear? 50’s best known and most lucrative recent revenue stream is his endorsement deal with Vitamin Water. When Lighty, in one of his first interviews about the deal, spoke of building the brand with the ultimate goal of selling it, Darius Bikoff phoned Lighty, screaming at him for disclosing the strategy. There is also “Formula 50” Vitamin Water, which has the same amount of calories and sugar, but each bottle contains 50% of your recommended daily value (RDV) of the vitamins and minerals. Losing that large chunk of 50 Cent's music sales was actually a blessing in disguise. 11. His minority investment in Glacéau turned into a windfall when Coca-Cola purchased the maker of Vitamin Water for $4.1 billion in 2007. Vitaminwater went from annual sales of $350 million to more than $1 billion, and the … On March 8, 2003, 50 Cent's debut album "Get Rich Or Die Trying" was released on Shady/Aftermarth/Interscope Records. David Wright, 50 Cent Make Millions On VitaminWater ZACHERY KOUWE and MARK HALE NY Post Mets superstar slugger David Wright cracked a financial grand slam that could be worth as much as $20 million when Glaceau - the Queens company whose VitaminWater drinks he endorses - was acquired yesterday by Coca-Cola for $4.1 billion. Whatever the final number, it was easily ten times more than 50 Cent had ever made selling records up to that point. Within months the world was inundated with commercials, posters, bus ads and radio spots featuring 50 Cent as the pitchman for Vitamin Water. As 50 Cent's fame skyrocketed around the world, Violator moved quickly to sign dozens of extremely lucrative endorsement deals. After making millions in the rap game and then investing heavily in Vitamin Water, 50 Cent found himself with a legit fortune on his hands. he did work with the company to create a new grape-flavored "Formula 50" variant of VitaminWater and mentioned the drinks in various songs and interviews But, J. Darius Bikoff, a self-proclaimed health nut born on September 21, 1961, first conceived of the idea of vitamin enhanced water in 1996 he called it smart water. ... because when he bought a share of the Vitamin Water, I thought it was gonna flop, but look at him now. Within a year, Vitamin Water's sales exploded to the point where it controlled 30% of the U.S. sports water market. Here's how a former drug dealer has become a major force in famine relief. He owns 10% of the company (a small share compared to the … The rapper, who was a … Wow. Therefore 50 Cent wasn't paid a penny to plug Vitamin Water in the Reebok ad, he was just a big fan of their product. How the hell does this happen??? Thanks to the highly popular single "In Da Club", the album shot to the #1 spot on the Billboard 100 chart and stayed there for nine straight weeks. Last night 50 Cent threw out what might be the worst ceremonial first pitch of all time. In order to really make up for their losses, Violator went on a mission to make deals with companies that offered both a large salary up front AND back end equity stakes for 50 Cent. His famous name “Formula 50“ … Old thread - but reminds me of Brian Urlacher wearing a Vitamin Water hat during the Super Bowl media day, gets fined $100k by the NFL, Vitamin Water pays the fine, plus gave him stock in the company so Urlacher made out huge too in this deal - all for violating league rules. Pretty soon 50 Cent was raking in tens of millions as endorser/owner of a clothing line, G-Unit Records, a ringtone company, a video game, a movie studio and more. This story is the unofficial sequel to a story we posted yesterday titled "How Did 50 Cent Go From Nine Shots To Nine Figures?" Swae Lee, This image appears in the gallery:14 Facts You Need To Know About 50 Cent, Coca Cola reportedly acquired Vitamin Water from company Glacéau for $4.1 billion. As if coming within a heartbeat of dying wasn't traumatizing enough, just a few weeks later 50 Cent's dreams of being a famous rapper were crushed when Colombia Records dropped him from the label and permanently shelved his upcoming debut album. 0 0. And as 50 Cent … Finally, if all that wasn't proof enough that 50 Cent probably didn't make $400 million in one day, Media Take Out recently caught up with an investment banker … Reportedly. Even though these numbers are supposedly protected, we previously reported that 50 Cent agreed to be the first celebrity endorser of Vitamin Water, for a $5 million fee … [50 Cent doesn't drink alcohol and regularly drank Vitamin Water, ate healthily, and trained in the gym every day]. Coca Cola buys Glaceau According to Allhiphop.com, Coca Cola has purchased Glaceau, the creator of the highly successful Vitamin Water franchise for $4.1 billion dollars. How Did 50 Cent Go From Nine Shots To Nine Figures. When he was working to help build Vitamin Water, it was a massive success. The website The Jasmine Brand is reporting an interesting new wrinkle in 50 Cent's ongoing bankruptcy proceedings, this time involving his long-running endorsement of Vitamin Water… The rapper, who was a partner in Glacéau, is rumoured to have walked away with a figure between $60 million and $100 million. A serving size is 8oz, which means there are 2.5 servings in a bottle of Vitamin Water. Rohan was now the brand manager for a company called Gleceau which owned a fledgling sports drink called Vitamin Water. That campaign was the first time African-American hip-hop artists were used to endorse a major soft drink brand directly targeted directly at urban consumers. The Coca Cola Company acquired Vitamin Water from Glaceau for $4.1 billion and made 50 Cent 10 times more money than he had ever made rapping. In his song 'I Get Money', he famously rapped: "I took quarter water sold it in bottles for 2 bucks, Coca-Cola came and bought it for billions, what the f*ck?" 50 Cent's Vitamin Water story is so fascinating that we decided it deserved a full of article of its own. Actually, that wasn't the whole truth…. 50 Cent Street King Energy Drink . But how did a relatively young and extremely controversial artist like 50 Cent land that deal in the first place? His stake turned into $200 million.) Fifty is now attempting to keep the financial details of his deal with Vitamin Water private. Cent wouldn’t confirm the actual dollar amount of his gain on the sale of Vitamin Water - reported to be a cool $100 million - he wasn’t exactly shy about it. (When Vitamin Water was getting started, 50 Cent, a hip-hop star, helped promote the brand in exchange for a small equity stake. Chris Lighty came up with idea for 50 Cent to take a swig of Vitamin Water in the Reebok ad knowing full well that Rohan would see it and fall out of his chair. When the meeting was done, 50 Cent agreed to be Vitamin Water's … Get rich or die trying by endorsing the things you love in real life! By chance, Vitamin Water's headquarters were located in Queens, NY, just a few blocks from where 50 Cent grew up. When Coca-Cola Bought Vitamin water, 50 Cent raked in a “People keep asking me questions about how much money I made from Vitamin Water, and I keep saying, a lot man”, he crowed from the stage. Rohan Oza had recently left Coca-Cola where he personally oversaw the revitalization of both the Sprite and Powerade brands by targeting urban consumers with creative and forward thinking partnerships and ad campaigns. Curtis Jackson, more commonly known as 50 Cent, has parlayed his career as a hip-hop artist into a multifaceted business and a tidy personal fortune. How did 50 Cent go from being one of the most successful rappers and business moguls in the world to having creditors pick apart his dwindling fortune? The bad news? Through his significant investment in Vitamin Water, he got 50% equity stake. The man probably quadrupled his net worth off of Vitamin Water. Just a few months earlier, Lighty and his company Violator Management agreed to forfeit half of 50 Cent's music profits in order to secure his deal with Shady records. On the bright side, Lighty and Violator still would receive a 15% managers fee on any money (including music sales) that 50 Cent brought in as a client. 11. Artist: 50 Cent Project: A $400 million windfall from the sale of Glacéau, the company that makes the punch-with-a-kick beverage line Vitamin Water, which counts the 50-branded "Formula 50… later. In 2007, the Coca-Cola Company acquired Vitamin Water from Glacéau for $4.1 billion. If you forgot back in 2007, 50 Cent partnered up with Glaceau, who owned Vitamin Water, for his own drink called Formula 50. While Mr. And just last week, Coke was at it again, paying $2.15 billion for a 16.7% stake in Monster Beverage, an energy-drink company. Cent wouldn't confirm the actual dollar amount of his gain on the sale of Vitamin Water - reported to be a cool $100 million - he wasn't exactly shy about it. How did he pull it all off? According to The Washington Post at the time, "50 Cent was thought to … Picture: Getty, See the full gallery: 14 Facts You Need To Know About 50 Cent, : 14 Facts You Need To Know About 50 Cent, 13 facts you need to know about 'Make No Sense' rapper, Rihanna's new album: release date, tracklist & everything, Who is Digga D? When the meeting was done, 50 Cent agreed to be Vitamin Water's first celebrity endorser in exchange for a $5 million fee and a 5% equity stake in the company. They would never have agreed to this loss if they hadn't already been rejected by every single major record label in America due to 50's violent and controversial reputation. "People keep asking me questions about how much money I made from Vitamin Water, and I keep saying, a lot man", he crowed from the stage. The rapper-and-actor definitely … As we've reported here at Forbes, Coca-Cola's 2007 purchase of Glacéau, the company that makes Vitamin Water, netted Fif' a tidy sum in return for his equity, likely up to $100 million…
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